Hasselblad intros Ferrari-branded H4D camera, refuses to talk pricing (hands-on) — Engadget:
“We were told that Hasselblad had teamed with Ferrari in order to create a limited run of Ferrari-branded H4D medium format cameras, and the model on-hand had just received approval from Ferrari’s paint squad yesterday.”
When Ferrari associated itself with Acer, they diminished their own brand. However by making this camera, Ferrari has actually diminished the Hasselblad brand. Sad!
About Johnny Canuck
I'm a web developer, a techie, a geek and media junkie, a Montrealer and one of 2 Fat Dads. I blog on a semi-regular basis over at
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I'm pretty much driven by my need to Get Out into The Great White North and exploring this Planet ERF while trying my best not destroying it in the process. I'm very GREEN as it also give me a really good excuse to be CHEAP.
